Prove Your Business To Me

I like this commercial from LifeLock. The CEO claims the quality of his service is so good, that he shows his social security number to everyone as part of the campaign. This isn’t a new idea, the Hair Club for Men has been doing it forever. But, it got me thinking of other services or products and if their CEO’s have as much faith in them. So, I’d like to see the following CEO’s of:

• a parachute company that will jump out of a plane every day for an entire year using their own parachutes
• a Kevlar company getting shot in the chest wearing bullet-proof vests using their materials
• a company that makes tranquilizers going head to head with a charging elephant stopping him with darts using their chemical

There are a ton more I can picture, I doubt we’ll see it taken to this extreme though.